TikTok Hook Analyzer — Score the First 3 Seconds
The first seconds decide the scroll. Turn any public video's opening into a named hook pattern you can reuse.
Hook analysis runs in the extension, with a web workbench version — install and open any public video to try.
Hooks, named
Question, contrarian claim, result-first, POV — openings get classified, not just transcribed.
Learn from proven videos
Sort a profile by views, then analyze the winners' openings — pattern-mining in minutes.
Full script structure
Hook, retention beats, proof and CTA in one breakdown, exportable for briefs.
Works from speech
No captions needed — audio transcribes first, then the analysis runs.
From analysis to writing
Use the labeled patterns as templates for your own scripts and briefs.
What is a hook in a TikTok video?
The opening 1–3 seconds that decide whether viewers stay. Strong hooks pose a question, promise a result or break an expectation.
How does the analyzer work?
It transcribes the video, then AI labels the opening's hook type and maps the script structure.
Can I analyze competitors' videos?
Any public video — that is the point of research. Use findings to inform your own original scripts.
Do I need captions on the video?
No — speech is transcribed automatically before analysis.
Is there a free tier?
Yes, monthly free credits cover regular research; paid plans raise limits.
Is this official TikTok tooling?
No — an independent research extension, not affiliated with or endorsed by TikTok.